Arts Intranet

As compelling as we find the study of behavioral economics, you just can't escape the logic of supply and demand that is the basis of classical economics.

How many times have you heard that the arts need a new business model or that subscriptions are dead?

When talking about price, it’s often easy to overlook one of the most important of prices: FREE! ‘Free’ can be an incredibly powerful tool for generating demand, but may create more challenges than it addresses. This is particularly true for the arts.

Across the country, arts organizations are constantly seeking ways to do more with less and fundraise creatively and collaboratively. For artist led organizations, this need is only amplified by lack available funds that can be dedicated to operational support, and the need to create an artistic product.

Let’s face it: sometimes it seems like marketing and development couldn’t be more different.

If we can’t make our existing patrons happy, we might shortly find ourselves with a more urgent need to find new ones.

I’ve just returned home from what I’ve begun to affectionately call, My Dinner with 11 Amazing Minds, WESTAF’s “Dinner-Vention” held at Djerassi Resident Artists retreat in beautiful Northern California.

At Misnomer Dance Theater, we have been exploring ways that artists can provide greater access to their art that also increases their arts-related income.

At Misnomer Dance Theater, we have been exploring approaches to help artists increase their arts-related income and provide greater access to their art in new and more frequent ways.

romoting your rental space can easily be integrated with your marketing strategy to increase earned revenue.