This book is written for artists and administrators who want to set up arts organizations, reorganize existing ones, or simply think about some of the possibilities open to them. The bias of this book is towards small- to medium-size arts institutions, and above all towards the innovation that can take place in these settings. The book is divided into three sections. The first six chapters deal with the nitty-gritty of arts administration - grant writing, marketing, financial management, boards of directors, etc. The second section is a detailed examination of the legal questions relating to nonprofit organizations, with specific advice for laymen and lawyers about obtaining and maintaining an IRS tax exemption. This chapter was written by Thomas Leavens, Director of the Lawyers for the Creative Arts. The final section includes interviews and case studies of three arts administrators who have imaginatively put together successful organizations. The final chapter is a detailed history of one arts organization from a number of different perspectives. It is included not only because I was involved with it and know it well, but because it poses some interesting problems and some unusual solutions to common dilemmas in the arts. (p. 9, 11)

CONTENTS
Introduction.
The board of directors.
Grants and grant writing:
     Corporate, foundation and government support of the arts - Foundations,
     Corporate contributions programs, The government, CETA, Grant writing.

Appendix:
     A. The Foundation Center collections.
     B. State foundation directories.
     C. Project grant application. 
         Fund raising [fundraising] - The public support of the arts. 
         Marketing, publicity, and promotion: 
              A complete marketing audit.
              Audience survey.
              Publicity. 
         Building and spaces. 
         Financial management, budgeting, and bookkeeping: 
              Budgeting.
              Protecting resources and assets.
              Bookkeeping.
              Financial policy.
              Appendix - Chart of accounts. 
         Law and the arts: 
              Why not-for-profit?
              Other forms of organizations.
              Steps in the incorporation process.
              By-Laws. 
         Liabilities of directors and officers. 
         Obtaining and maintaining tax-exemption - Reporting requirements. 
         Three interviews and case studies: 
              Ruth Higgins and the Chicago Alliance for the Performing Arts.
              Peter Schneider from St. Nicholas Theater Company. 
              Barry Holden from N.A.M.E. Gallery. 
         MoMing - The history of a dance/theater center: 
              An administrator's biography of MoMing.
              MoMing by Eric Trules, a dancer.
              MoMing by Ellen Mazer, a student.
              MoMing as Max sees it.

Appendix:
     1. Volunteer Lawyers for the Arts.
     2. Law and the arts.
         Completed sample form.
     3. Example of purpose clause.
         In articles of incorporation.
     4. By-laws of arts groups, incorporated.

Bibliography:
     Arts administration general.
     Buildings and spaces.
     Marketing.
     Grants, Grant writing and fund raising.
     Financial management.
     Board of directors.
     Arts organizations and publishers. 
     Law and the arts.

This book is written for artists and administrators who want to set up arts organizations, reorganize existing ones, or simply think about some of the possibilities open to them. The bias of this book is towards small- to medium-size arts institutions, and above all towards the innovation that can take place in these settings. The book is divided into three sections.