Robb Hankins
As part of ArtsinStark’s 20/20 Vision planning process, an Innovation Committee made up of ten community leaders created a strategy for positioning Canton and Stark County, Ohio as one of the 10 most innovative communities our size in America. One of the first initiatives we called the “Genius Awards.” In 2013 we began inviting companies to form 8-person teams to solve a challenge and come to the first Genius Awards, which were held on March 18 of 2014.
Here were our goals:
1) To have all kinds of companies to participate: high tech, manufacturing, law firms, banks, and newspapers.
2) To find a $5,000 sponsor, charge companies a $500 entry fee, and sell $25 tickets to the event.
3) To establish a “county innovation index” for improving the level of innovation in our county over time.
The Invite: We host one of the 60 united arts fund drives in America, so during our annual visit with company CEOs we planted the seeds for the “Genius Awards.” As soon as we got one of the biggest companies in the county to sign up and then banks and law firms, it got easier to sign up the rest. In the end, 13 companies agreed to send a team for year one. Here’s a link to the contract each company signed.
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