Will Bonfiglio
From the Barre to the Boardroom: The Power of Arts-Based Learning for Business Professionals
Posted by Sep 12, 2019
Will Bonfiglio
Arts education certainly doesn’t have to (and really shouldn’t) end after high school. At least that’s our belief at COCAbiz, the arts-based business training division of COCA-Center of Creative Arts in St. Louis. COCAbiz provides immersive arts-based training, programming, and consulting for business professionals. We are constantly exploring how to unlock creative energy and build skills to meet today’s business challenges by providing leaders with new tools, techniques, and perspectives from the arts. COCA’s Executive Director, Kelly Pollock, wrote about COCAbiz for Americans for the Arts back in 2011, suggesting “businesses might be more innovative and achieve greater success when they give their employees all of the tools that the arts and the creative process have to offer.” She’s right. As we round out our first decade of COCAbiz, we have learned that arts learning is powerful and needed with business professionals. In a world where automation and technological dependence are becoming the norm, human creativity still reigns as the ultimate competitive advantage.
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