May 12, 2017

Instagram has increasingly become a crucial digital aspect for businesses. From emphasizing the power of Instagram Stories to using the Explore section, check out these tips from the people who know it best.

May 03, 2017

Dynamic pricing involves adjusting prices as patterns of demand unfold, raising prices and/or increasing the amount of inventory at particular prices when demand is strong.  Some organisations also use dynamic pricing to reduce prices to stimulate sales when there is strong demand at lower prices, but little demand at higher prices.  In either case, planning your changes in advance is key to a successful strategy, but more importantly a strategy focused on dynamic pricing alone miss

May 02, 2017

Have you considered creating Facebook ads from your top-performing organic posts?

Apr 21, 2017

Where the museum chooses to display these powerful shows — on the facade of its Bowery building, from dusk to dawn — is a sign of a growing global trend among arts institutions that are trying to make an artistic statement while engaging visitors, both returning and new.

Apr 19, 2017

Conquer Google Analytics with these tips on how to utilize this crucial tool.

Apr 18, 2017

One of the most important, but least considered parts of designing an infographic is typography.

Apr 18, 2017

For years now, Mark Zuckerberg has been confidently predicting that within half a decade, video will become the dominant form of content that folks share on Facebook. That expectation has led to features such as Facebook Live video streaming. But when it comes to encouraging people to share, the app’s primary call to action–the question “What’s on your mind?” and a text field–has continued to emphasize words over visuals.

Apr 18, 2017

A performance in Queens, drew a very different audience—the parents, friends, and children of some 350 members of the community that took the stage—and packed a punch to the gut, rather than the wallet.

 

Apr 17, 2017

Starting in January of this year, we at the Chicago Tribune started to anecdotally see a fairly significant change in our post reach.

Apr 14, 2017

Even some of the smartest moguls alive take for granted a truth that is just plain wrong: Direct mail is dead. No, we’re not making this up: Sending physical mail to prospects and customers can actually work — and pay off big-time.

 

 

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