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So you’re consistently pumping out engaging content and have a solid distribution strategy in motion. Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. And here’s the kicker: You don’t want to use up half your budget for such a service.
Yeah, yeah, I know you don’t want to work while you’re trying to enjoy the last bits of summer. But who says listening to TED Talks are really working? You can pull them up on your phone, you can press play while simultaneously soaking up some rays, and you can even watch them with friends.
Sure, they’re educational, but they’re always almost a lot of fun to listen to. Plus, they come in one neat 20-minute segment.
Have you tried virtual reality yet? It’s a pretty common question among marketing and media types, who are excited by the new technology as much as anyone. If you have tried it, in all likelihood you’ve used Google Cardboard, Facebook’s Oculus, or Samsung’s Gear.
Ever want to share pictures from your camera roll on Snapchat? Interested in resharing your best snaps? Snapchat now lets you publish multiple snaps and pictures from your camera roll in a single story-like Memory. In this article, you’ll discover how to use Snapchat Memories to publish more content on Snapchat.
With the click of a button we now have access to a global museum, otherwise known as the internet, with its infinite collection of online images, texts, films, sound files, and even printable 3D objects. With 3.2 billion visitors each year and 2 billion of these from developing countries, the global museum has the most accessible collection, and the most diverse audience, in the world.
"Everything’s already been thought of." "I don't even know where to start." "I’m just not a creative person." We've all had those frustrating moments -- when when we're expected to come up with a brilliant new idea, but no matter how much we squint at our computer screens, we just can't seem to think of anything good.
A website is your most prominent marketing channel and is likely to be the first place a new patron will learn about your organization. For most organizations, more than half of ticket sales come from their website. And most organizations feel like they don’t have adequate budgets for their websites.
By the time someone posts about a cause on social media, they’re fired up and want to tell others. For some, it’s their first “action” on the given issue, for others, it could be the 20th time they’ve talked about the cause this month.
Every success is based on action, but every action starts with a thought. That’s why every worthwhile accomplishment starts with a change in perspective, or a new connection, or a renewed sense of purpose and motivation.
Publishing a post on LinkedIn is easy. Effectively putting money behind it can be hard. According to the Content Marketing Institute’s report “2016 Benchmarks, Budgets, and Trends—North America,” 94 percent of B2B marketers use LinkedIn to distribute content. But only 51 percent pay to promote their posts on social platforms. And of those who do, only 45 percent say those ads are effective.
